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What an AI Writing Survey Reveals About Indie Authors

Retro-style image with a hand holding a pen, an old computer, and the text "AI Writing Survey" on a brown background with a dark circle.

BookBub’s recent survey of over 1,200 authors has revealed a publishing community at a crossroads. The big question? Whether to embrace the use of generative AI in the writing process.


The responses paint a near-even split:


  • 45% of authors are already using AI tools in some way.

  • 48% have no plans to use AI.

  • 7% remain undecided.


So, what’s driving these decisions?



Why Many Authors Are Hesitant About AI


Among those choosing not to use AI, ethics are a major factor. A striking 84% voiced concern about how generative AI models are developed - particularly the use of copyrighted works without permission or compensation.


There’s also:


  • Mistrust of the companies developing these tools

  • Worries about the environmental footprint of AI technologies


For many, the cost of innovation may be too high when it comes to fairness, transparency, and creative integrity.



How Authors Are Using AI: Findings from the AI Writing Survey


On the other side of the debate, those who have embraced AI are using it in smart, strategic ways. According to the AI writing survey, these tools are helping authors boost productivity and support their creative process:


  • Research: 81% of AI users find it speeds up their fact-finding.

  • Marketing: AI helps craft blurbs, social captions, and other promo copy.

  • Plotting & Outlining: Some use AI to structure their stories before writing.

  • Drafting & Editing: Others use it to get started or clean up rough drafts.


The key takeaway? These tools are being used to support creativity, not replace it.



Our View at Indie Audiobook Productions


At Indie Audiobook Productions, we see the potential in using AI to support authors – particularly with research or workflow. But we firmly believe that the soul of storytelling is human.


When it comes to audiobook production, it’s the narrator’s voice - their emotion, timing, and understanding of character - that brings a story to life.


We encourage authors to work with experienced narrators and production partners to ensure their book is heard as intended: with care, depth, and authenticity.



Final Thoughts: Finding the Balance


There’s no one-size-fits-all answer. For some authors, AI may feel like a creative ally. For others, it may raise important questions about ethics, ownership, and expression.


What matters most is staying true to your voice - and making choices that align with your values.


If you’re considering turning your book into an audiobook and want guidance on how to do it right, we’re here to help. From start to finish, we make the process supportive, transparent, and thoroughly human.


Thinking about turning your book into an audiobook? We’re here to help you tell your story the human way – with care, clarity, and professional narration that truly connects. Explore how we work →

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